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A New Category of Care: Custom Pharmacy

Forget what you know about pharmacy—this changes everything.

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Forget what you know about pharmacy—this changes everything.

It's not Retail. It's not Long-Term Care. It's not Specialty.

It’s Custom Pharmacy—and it’s changing everything.

You know the old saying: It’s a bird, it’s a plane…
Well, it’s not retail, it’s not mail order, it’s not your corner drugstore—

It’s Custom Pharmacy.

At Custom Health, we’re proud to introduce a new category in pharmacy care: the Custom Pharmacy. This isn’t a fresh coat of paint on an old model. It’s a purpose-built, fully automated pharmacy designed from the ground up to support people taking multiple medications for multiple chronic conditions—and to power a smarter, more connected approach to care at home.

What Makes a Custom Pharmacy…Custom?

Custom Pharmacies don’t just dispense meds. They prepare personalized medication regimens, pairing in-home technology with clinical oversight to ensure people take the right meds, the right way, at the right time. Every pill is tuned to the individual’s treatment plan, and every dose is an opportunity to improve health.

Our model combines:

  • Automated Precision: Every Custom Pharmacy is built for scale, safety, and speed—automating medication fulfillment to ensure accuracy and efficiency at volume.
  • Whole-Person Packaging: Prescriptions, specialty meds, vitamins, OTCs—all packaged together for how and when they’re taken. No pill-sorting, no confusion.
  • Home Tech Integration: Custom Pharmacies supply the smart devices that power adherence—dispensing meds on schedule and sharing real-time data.
  • Clinical Insight: Our remote clinical team monitors trends, symptoms, and side effects—intervening early and collaborating with patients and their providers when it matters most.

So while yes, we handle specialty medications, Custom Pharmacy goes well beyond that. It’s not about filling one script—it’s about seeing the whole patient, coordinating the whole regimen, and supporting the whole care journey.

Why It Matters

When medication regimens are complex, managing chronic conditions becomes even harder. Traditional pharmacy models weren’t built for this. That’s where Custom Pharmacy comes in—designed to ensure every dose does its job, and every patient has the support they need to achieve the best possible health outcome.

It’s not just pharmacy.
It’s not just tech.
It’s a better way to deliver health.

It’s Custom Pharmacy. And it’s about time.

About the author

Kasumi “Kas” Oda is a seasoned marketing executive with over two decades of experience in pharmacy, technology and digital health. She played a pivotal role in the early commercialization of pharmacy automation for medication adherence and has remained at the forefront of clinically managed, tech-enabled care. As VP of Marketing at Custom Health, Kas shapes and drives the company’s growth and communications strategy, bringing its vision to life with purpose and passion. She’s motivated by the fulfillment of human and organizational potential—whether improving patient outcomes, scaling meaningful innovation, or fully soaking in the everyday magic of family life—and never taking a moment for granted.